@charset "UTF-8";
:root{--bg:#101110;--panel:#191b19;--line:#343630;--text:#f1efe8;--muted:#a9ada4;--gold:#cdb38b;--paper:#e8e5da;--width:1200px;color-scheme:dark}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:110px}body{margin:0;background:var(--bg);color:var(--text);font:16px/1.65 -apple-system,BlinkMacSystemFont,"Segoe UI",Arial,sans-serif;-webkit-font-smoothing:antialiased}a{color:inherit;text-decoration:none}button,input,textarea,select{font:inherit}button,a,input,select,textarea{-webkit-tap-highlight-color:transparent}a,button{touch-action:manipulation}button{cursor:pointer}a:focus-visible,button:focus-visible,summary:focus-visible{outline:2px solid var(--gold);outline-offset:6px}input:focus,select:focus,textarea:focus{outline:2px solid 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var(--line);backdrop-filter:blur(14px)}.nav-wrap{display:flex;align-items:center;justify-content:space-between;min-height:90px;gap:30px}.brand{display:flex;align-items:center;gap:14px;font-size:12px;letter-spacing:.12em;line-height:1.4;white-space:nowrap}.brand small{display:block;color:var(--muted);font-size:8px;letter-spacing:.18em;margin-top:4px}.brand-mark{font:42px/1 Georgia,serif;letter-spacing:-.25em;position:relative;width:52px;color:var(--gold)}.brand-mark span{font-size:31px}.nav-wrap nav{display:flex;gap:26px;align-items:center;font-size:12px}.nav-wrap nav>a{transition:color .2s}.nav-wrap nav>a:hover,.nav-wrap nav>a[aria-current]{color:var(--gold)}.nav-cta{padding:12px 18px;border:1px solid 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i:nth-child(2){height:45%}.mini-bars i:nth-child(3){height:60%}.mini-bars i:nth-child(4){height:78%}.mini-bars i:nth-child(5){height:100%}.orbit{position:absolute;right:-18px;top:70px;width:245px;height:245px;border:1px solid #80866c80;border-radius:50%}.orbit i{position:absolute;border:1px solid #80866c80;border-radius:50%;inset:30px}.orbit i:nth-child(2){inset:60px}.orbit i:nth-child(3){inset:90px}.case-copy{padding:30px}.case-copy h3{font-size:30px;margin-bottom:16px}.case-copy p{font-size:13px;max-width:400px}.case-card:hover .text-link{color:#f0dfc3}.case-card:hover{border-color:#7e745e}.steps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(4,1fr);margin:50px 0 0;border-top:1px solid var(--line)}.steps li{padding:28px 25px 0 0}.steps li>span{display:block;color:var(--gold);font:italic 32px Georgia,serif;margin-bottom:28px}.steps h3{font-size:20px;letter-spacing:-.025em}.steps p{font-size:12px;max-width:240px}.quote{padding:55px 0 65px;border-block:1px solid 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@media(min-width:1550px){:root{--width:1320px}.hero{gap:110px}.brand-portrait{height:570px}.monogram{top:175px}.portrait-lines{top:100px}.hero{padding-block:85px}}
@media(max-width:1050px){.wrap{width:calc(100% - 56px)}.nav-wrap{gap:15px}.nav-wrap nav{gap:15px;font-size:11px}.brand{font-size:10px}.hero{gap:35px}.brand-portrait{height:470px}.monogram{font-size:145px}.monogram span{font-size:120px}.portrait-lines{height:290px;width:290px;top:85px}.hero .button{padding:13px;font-size:11px;gap:15px}.manifesto{grid-template-columns:35px 1.3fr 1fr;gap:25px}.manifesto h2{font-size:30px}.section-head{gap:40px}.service{padding:25px}.service p{min-height:120px}.cta{padding:40px}.contact-grid{gap:35px}.report-metrics strong{font-size:28px}}
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@media(max-width:560px){.wrap{width:calc(100% - 40px)}.preview-note{font-size:8px;padding:6px}.preview-note span{margin:0 4px}.brand{font-size:10px;gap:8px}.brand-mark{font-size:36px;width:45px}.brand-mark span{font-size:28px}.hero{grid-template-columns:1fr;padding-top:40px;padding-bottom:35px;gap:35px}.hero .eyebrow{font-size:8px}.hero h1{font-size:84px;margin-bottom:20px}.hero-role{font-size:20px}.hero-promise{font-size:15px}.hero .actions{flex-direction:row;align-items:stretch;gap:9px}.hero .button{font-size:10px;gap:11px;padding:13px 12px}.hero-foot{font-size:9px}.brand-portrait{height:340px}.portrait-top{font-size:7px}.monogram{top:100px;font-size:135px}.monogram span{font-size:110px}.portrait-lines{width:240px;height:240px;top:47px}.portrait-bottom{bottom:23px}.portrait-bottom p{font-size:7px;margin-top:8px}.signature{font-size:23px}.stats{padding-block:22px}.stats>div{padding-left:12px}.stats strong{font-size:32px}.stats strong span{font-size:20px}.stats p{font-size:9px;max-width:90px;line-height:1.5}.source-note{font-size:9px}.manifesto{grid-template-columns:1fr;gap:25px;padding-block:55px}.manifesto h2{font-size:32px}.section-head{grid-template-columns:1fr;gap:25px;margin-bottom:30px}.section-head h2{font-size:35px}.section-head p{font-size:13px}.eyebrow{font-size:9px;margin-bottom:20px}.service h3{font-size:26px}.service{grid-template-columns:60px 1fr;gap:0 20px}.service svg{width:50px}.case-grid{grid-template-columns:1fr;gap:28px}.case-visual{height:285px}.case-number{font-size:90px}.case-copy h3{font-size:29px}.steps{gap:25px 15px}.steps li{padding-right:0}.steps h3{font-size:19px}.steps li>span{margin-bottom:20px}.quote{padding-block:40px}.quote p{font-size:27px}.quote span{font-size:8px}.faq summary{font-size:15px}.cta{width:calc(100% - 40px);padding:30px 25px}.cta h2{font-size:30px}.footer-top{grid-template-columns:1fr;gap:28px;padding-bottom:30px}.footer-bottom{flex-wrap:wrap;font-size:9px;padding-bottom:50px}.footer-bottom span:last-child{width:100%}.wa-float{right:15px;bottom:15px;padding:10px}.wa-float span{display:none}.page-intro{padding-bottom:35px}.page-intro h1{font-size:43px}.lead{font-size:16px}.split{grid-template-columns:1fr;gap:35px}.editorial-card{min-height:320px}.detail-grid{grid-template-columns:1fr}.detail-item,.detail-item:nth-child(even){padding:30px 0;border-left:0}.detail-item h2{font-size:29px}.report-head{padding:16px;gap:15px;font-size:8px}.report-metrics{grid-template-columns:1fr;padding:5px 20px}.report-metrics>div{display:flex;align-items:center;justify-content:space-between;padding:20px 0;border-right:0;border-bottom:1px solid var(--line);gap:10px}.report-metrics span{margin:0}.report-metrics strong{font-size:28px}.method-box{padding:25px}.prose{font-size:15px}.prose h2{font-size:28px}.notice{padding:22px}.article-layout aside{gap:15px}.blog-card{padding:27px}.blog-card h2{font-size:30px}.contact-info{grid-template-columns:1fr}.brief-form{padding:24px}.form-row{grid-template-columns:1fr;gap:0}.brief-form .button{font-size:11px;width:100%;gap:10px}.brief-form h2{font-size:27px}input,select,textarea{font-size:16px}.narrow{padding-bottom:50px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition:none!important}.button:hover{transform:none}}

.message-preview{display:block;white-space:pre-wrap;overflow-wrap:anywhere;background:#11140f;padding:18px;border:1px solid #464b3d;margin:16px 0;color:#d5d8cb;font-size:12px}.brief-form #form-status a{display:inline-block;padding:12px 18px;background:#cdb38b;color:#141713;font-weight:600}

@media(max-width:360px){.page-intro h1{font-size:37px}}

/* Original campaign screenshots */
.results-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:30px;align-items:start}
.result-card{min-width:0;border:1px solid #504b3e;background:var(--bg);transition:border-color .2s}
.result-card:hover{border-color:#8b7755}
.result-frame{margin:0;padding:26px;background:radial-gradient(ellipse at top,#3a392e 0%,#24271f 62%,#1b1e18 100%);border-bottom:1px solid #504b3e}
.result-image{display:block;max-width:360px;margin-inline:auto;border:1px solid #81745b;box-shadow:0 12px 34px #0004;cursor:zoom-in}
.result-image img{display:block;width:100%;height:auto;background:#fff}
.result-image:focus-visible,.result-frame figcaption a:focus-visible{outline:2px solid var(--gold);outline-offset:6px}
.result-frame figcaption{display:flex;align-items:center;justify-content:space-between;gap:16px;margin:20px auto 0;max-width:360px;font-size:10px;line-height:1.6;color:#b4b5a7}
.result-frame figcaption a{color:var(--gold);white-space:nowrap}
.result-copy{padding:30px}
.result-copy .eyebrow{margin-bottom:15px}
.result-copy h3{font-size:31px;line-height:1.18;margin-bottom:18px;overflow-wrap:break-word}
.result-copy p{font-size:13px;line-height:1.85;margin-bottom:24px}
.results-footnote{max-width:850px;margin:26px 0 0;font-size:12px;line-height:1.8;color:var(--muted)}
.result-detail{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:70px;align-items:start;padding-bottom:70px}
.result-detail>div{min-width:0}
.result-detail .result-frame{border:1px solid #504b3e;padding:30px}
.result-detail .result-image,.result-detail figcaption{max-width:480px}
.result-story{padding-top:26px}
.result-story .eyebrow{margin-bottom:20px}
.result-story h2{margin-top:0;max-width:420px;font-size:37px}
.result-source{padding:25px 0;margin:28px 0;border-block:1px solid var(--line)}
.result-source>span{font-size:9px;letter-spacing:.13em;color:var(--gold)}
.result-source p{font-size:13px;margin:8px 0 15px}
.result-story .text-link{text-decoration:none;font-size:12px}
.result-story .result-context{font-size:12px;line-height:1.9;color:var(--muted);margin-bottom:28px}
@media(max-width:1050px){.result-frame{padding:20px}.result-detail{gap:35px}.result-detail .result-frame{padding:22px}.result-copy{padding:25px}.result-copy h3{font-size:28px}.result-frame figcaption{font-size:9px;gap:10px}}
@media(max-width:800px){.result-detail{grid-template-columns:1fr;gap:32px;max-width:650px}.result-detail .result-frame{padding:26px}.result-story{padding-top:0}.result-story h2{font-size:32px}.results-grid{gap:22px}.result-frame{padding:16px}.result-frame figcaption{flex-wrap:wrap;row-gap:5px}.result-copy{padding:23px}.result-copy h3{font-size:25px}}
@media(max-width:560px){.results-grid{grid-template-columns:1fr;gap:28px}.result-frame{padding:20px}.result-frame figcaption{font-size:10px}.result-copy{padding:25px}.result-copy h3{font-size:29px}.result-copy p{font-size:13px}.result-detail{padding-bottom:40px;gap:30px}.result-detail .result-frame{padding:16px}.result-story h2{font-size:30px}.result-story .result-context{font-size:12px}.results-footnote{font-size:11px}}

.reference-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}.reference-video,.reel-card{min-width:0;border:1px solid var(--line);background:#191c17}.youtube-player{aspect-ratio:9/13;background:#090b08;position:relative}.youtube-player iframe{width:100%;height:100%;border:0;display:block}.video-copy{padding:26px}.video-copy h3{font-size:26px;line-height:1.2;overflow-wrap:anywhere}.video-copy p:not(.eyebrow){font-size:13px}.video-copy .eyebrow{font-size:9px;letter-spacing:.12em;margin-bottom:15px}.reels-heading{padding-top:70px;padding-bottom:24px}.reels-heading h2{margin-bottom:0}.reels-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:30px;max-width:890px;margin-inline:auto}.instagram-player{min-width:0;background:#101110}.reel-play{display:block;position:relative;width:100%;padding:0;border:0;background:#101110;overflow:hidden;color:#fff}.reel-play img{display:block;width:100%;height:auto;max-height:580px;object-fit:contain}.reel-play:after{content:'';position:absolute;inset:55% 0 0;background:linear-gradient(transparent,#000b);pointer-events:none}.play-disc{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);display:grid;place-items:center;width:72px;height:72px;border-radius:50%;border:1px solid #e5d7bd;background:#101110d9;color:var(--gold);font-size:24px;z-index:1;padding-left:4px;box-shadow:0 4px 35px #0006}.reel-play-label{position:absolute;bottom:30px;left:0;right:0;text-align:center;font-size:13px;letter-spacing:.05em;z-index:1}.reel-play:hover .play-disc{background:var(--gold);color:#111}.reel-play[disabled]{cursor:progress}.embed-status{font-size:12px;padding:0 20px;color:var(--gold);margin:0}.embed-status:not(:empty){padding-block:20px}.instagram-player iframe.instagram-media{min-width:0!important;width:100%!important;max-width:100%!important;margin:0!important;border:0!important}.media-note{font-size:11px;max-width:850px;margin:24px auto 0;text-align:center}.videos-section .reels-grid .video-copy{min-height:220px}
@media(max-width:800px){.reference-grid{gap:15px}.video-copy{padding:20px}.video-copy h3{font-size:21px}.reels-grid{gap:20px}.reels-heading{padding-top:50px}}
@media(max-width:600px){.reference-grid,.reels-grid{grid-template-columns:1fr}.youtube-player{aspect-ratio:9/12;max-height:470px}.video-copy h3{font-size:26px}.reel-play img{max-height:none}.videos-section .reels-grid .video-copy{min-height:0}.reels-heading h2{font-size:34px}.play-disc{width:64px;height:64px}.video-copy .eyebrow{font-size:8px}.reference-grid{gap:25px}}